Wednesday, November 21, 2018

Tacit Knowledge helps FitFlop triple online sales

KUALA LUMPUR, Nov 21 (Bernama) – Tacit Knowledge’s flagship platform – ncommerce – is powering FitFlop’s new eCommerce website – delivering value in less than 12 weeks.

Ncommerce is one stable, modern and scalable platform, from one vendor, with one contract, removing the complexity from high profile web implementation projects, according to a statement.

Global GM - Digital at FitFlop, Denise Fender said: “Our high expectations were exceeded and our online sales rocketed more than 3X and conversions increased dramatically, particularly on mobile”.

“We are so pleased with the initial results, that we are now focused on putting digital at the forefront of our business operating model,” Fender added.

SVP and GM of Tacit Knowledge, James Bullock said: “We are as thrilled as FitFlop with the results – record online sales and significant conversion rate increases in less than three months”.

Tacit Knowledge is a Pitney Bowes company and it is an end-to-end commerce solutions provider for global retailers and brands.

Ncommerce enabled FitFlop to quickly deploy technologies from numerous industry leaders in a single solution that is easy to manage and highly customisable to deliver deeper intuitive brand experiences for customers.

FitFlop was able to build a brand-specific storefront that provides deeper, more engaging customer experiences, while allowing new merchandising features to be conceived and implemented more rapidly.

Site maintenance is simplified, freeing FitFlop to focus more on its products and customers rather than perpetually managing technology.

More details at www.tacitknowledge.com and www.pitneybowes.com

-- BERNAMA

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