INVNT helps power Oracle AI World with immersive creative and production.
KUALA LUMPUR, Feb 23 (Bernama) -- INVNT, the innovation-led global brand storytelling agency, reported a record financial year in 2025, posting 60 per cent year-on-year growth, following a major strategic integration to expand its end-to-end experiential capabilities.
The agency said the integration allows it to deliver turnkey experiential solutions for global clients, including Amazon, Microsoft, Oracle and General Motors.
To support the expansion, INVNT strengthened its infrastructure and teams across creative, production, account services, business development and operations in North America, Asia Pacific, Europe, the Middle East, and Africa (EMEA), and South Asia.
“We continue to set the standard for innovation-led, global brand storytelling and engagement,” said INVNT Chairman and Chief Growth Officer, Scott Cullather, adding that the company’s borderless operating model enables brands to execute integrated campaigns, events and activations with measurable impact.
In a statement, the agency said growth has also been supported by increased investment in proprietary innovation, including a patent-pending experiential and audience artificial intelligence platform designed to enhance audience engagement.
Its Chief Executive Officer, Kristina McCoobery said clients are increasingly seeking partners that can deliver creativity, precision and global coordination, supported by scalable infrastructure and capabilities.
During the year, INVNT delivered major global projects, including Amazon Ignite Live, Ignite Connect, Microsoft’s 50th anniversary celebration and Copilot launch, as well as Samsung’s Galaxy Unpacked event at the SAP Center, which generated more than 33 million views.
The agency also supported milestone events for General Motors’ new global headquarters at Hudson’s Detroit and produced Johns Hopkins University’s 150th anniversary celebration.
-- BERNAMA
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